Blogs & Search Engine Optimization (SEO)
In this series of articles on social networking we are going to help familiarize readers with each of the platforms available to businesses. I have found in discussing the internet, networking, email marketing and search engine optimization with business owners that a few are very resistant to the idea, feeling that they are “invading” customers personal space by sending emails or “sharing” or “liking” them to their business or company information. We would like to dispel some of these concerns in this series of articles.
The Internet represents a great untapped marketing opportunity for every business. The skills necessary to take best advantage of this opportunity, however, are different and will require time and effort to learn how to maximize its use.
The key to making the most of Internet marketing is to first create a marketing strategy for your business. Once you decide where you want to go, you determine what tools are available to help you get there. We will continue to describe some of the tools that are available here and in future posts. The sooner you begin utilizing these new tools, the quicker you will see your business grow!
